Toyota Corolla Nominated for Green Car of the Year Named one of Green Car Journal’s ‘Top 5 Green Cars for 2014

Here's a good example of the business side of green--Toyota's investment in making the Corolla extremely efficient, using many eco-systems in the car, and the results is fantastic sales and awards.  Good news:

"TORRANCE, Calif., Oct. 18, 2013 /3BL Media/ – The 2014 Toyota Corolla has been elevated to “green heights.”  The Green Car Journal has named the eleventh-generation sedan a finalist for the 2014 Green Car of the Year award and one of its top 5 Green Cars for 2014. The Corolla also earned the magazine’s ‘Green Car Product of Excellence’ distinction.

Finalists were selected for “their achievements in raising the bar in environmental performance.”  One selection factor is the model’s availability to the mass market, giving it the potential to make a real environmental impact.

”The Corolla has been the world’s most popular name plate with over 40 million sold since 1966.  The Corolla’s environmental sensitivity has evolved with the market.  The new 11^th generation of Corolla, and the new LE Eco model in particular, offer increased levels of capability and fuel economy,” said Bob Carter, Senior Vice President, Automotive Operations, Toyota Motor Sales, U.S.A., Inc.

The Green Car of the Year will be announced during media days at the L.A. Auto Show, Nov. 20-21, 2013. "